Our Purpose
At our core, we exist to combat the high failure rates prevalent in the industry - 75% of Fintechs fail.
We believe that such failures are avoidable and by addressing key questions at every stage of the entrepreneurial journey, we can increase the likelihood of success.
We believe we can 10x the speed of innovation in the finance sector and aim to do the same for education and health in the near future.
The venture investment model is broken… and that matters. Innovation is being stifled, not enough great businesses are being built and ambition is stopping at “return the fund”.
90%
of start ups fail in three years
2%
of scale ups ever make it to
series D
75%
of Venture Investments fail
Nobody is winning
and something needs to change,
so we founded cubed.
Our Origin
As entrepreneurs ourselves, we understand the challenges faced by those at different stages of growth. Through our experience, we identified critical, unanswered questions.
Start Up’s
How can I receive timely advice, mentoring and a roadmap for success?
Scale Up’s
How do I become a unicorn? How do I ensure the best chance of maintaining hyper-growth whilst aligning to the current economic reality?
Seeking Investment
How do investors predict accurately, which companies will be successful and how do they quantify that? How do I get myself the best chance of being in that 10% that will really fly?
Our Mission
To provide clear, actionable answers to these questions through our comprehensive suite of services. We believe that with our support, entrepreneurs can access the resources they need to succeed at every stage of their growth journey.
Elliott Limb, Co-Founder & CEO
“Cubed is the amalgamation of everything I have done in my career to date. After a career in tech and banking, I started building the playbook 8 years ago, fully developing and proving out the model over the last 5 years. I believe cubed is the future of scaling businesses as it has several key differentiators that you won’t find anywhere else and is already proven in early stage startup fintechs & unicorns, with several 100% annualised growth stories…”